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HEALTHERIES

Tea That Talks

New flavours are brought to life with the new “Tea that Talks” campaign featuring the quirky tea bag sayings that bring a smile to people’s faces.

Our job was to increase sales. with a very small budget.

In an extension to the campaign customers we're asked to look out for a lucky tag which entered them into a draw to win a holiday to Fiji.

Using YouTube pre-rolls, Facebook and GDN consumers were invited to engage with the brand message and find more flavours on the website.

The Facebook campaign invited customers to message their friends on their own customised virtual tag.

Client / Vitaco

Writer / Lisa Blamires

Role / Concept/Art Direction

Agency / Work Communications

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